Privacy Policy

Boops Pets, LLC (“Boops Pets,” “we,” “our,” or “us”) respects your privacy and is committed to protecting it through this Privacy Policy. This policy describes the types of Personal Information we may collect, how we use and share that information, your rights and choices, and our data practices in compliance with applicable U.S. law including the California Consumer Privacy Act (CCPA), Virginia CDPA, and similar state privacy laws.

1. Scope and Consent

This Privacy Policy applies to personal information collected through:

Our website (https://www.boopspets.com), mobile messaging, and customer service channels
Purchase of products and subscription services
Advertising, analytics, and other third-party interactions related to Boops Pets

By using our services, you consent to the practices outlined here.

2. Information We Collect

We collect the following categories of Personal Information:

Identifiers: name, email, postal address, phone number, IP address
Commercial data: purchase history, product preferences, subscription behavior
Internet activity: browsing behavior, referring websites, session data
Location data: general geolocation (e.g., city/state)
Pet information: name, breed, age, health goals (e.g., hip support, longevity)

3. How We Use Your Information

We use the collected Personal Information for:

Fulfilling product orders and processing payments
Managing subscriptions and accounts
Sending marketing, reminders, promotions, and SMS (with consent)
Improving services, website functionality, and personalization
Analyzing customer and pet wellness trends
Protecting against fraud or misuse
Complying with legal obligations

4. How We Share Your Information

We may disclose Personal Information to:

Service providers: Shopify, payment processors, SMS/email platforms
Advertising and analytics partners (e.g., Meta, Google)
Legal or regulatory authorities (when required by law)
Successors in the event of a sale, merger, or acquisition
With your consent, or to complete a requested action (e.g., shipping)

We do not knowingly sell or share Personal Information of users under age 18.

5. SMS/Mobile Messaging Program

By opting into our SMS/MMS marketing program, you consent to receive recurring automated promotional messages. Message and data rates may apply. You may opt out at any time by replying STOP. For assistance, reply HELP or email support@boopspets.com.

6. Cookies and Tracking Technologies

Boops Pets uses cookies and third-party tools to:

Track visitor activity for analytics and advertising
Personalize your on-site experience
Store session preferences

You can control cookie settings via your browser.

7. Data Retention

We retain your data as long as necessary to:

Fulfill your orders and provide services
Comply with legal obligations
Support ongoing analytics, account preferences, or marketing (unless opted out)

Data is deleted or anonymized when no longer needed.

8. Your Privacy Rights

Depending on your state of residence, you may have rights to:

Access: Know what personal data we’ve collected
Portability: Request your information in a usable format
Correction: Update inaccurate personal data
Deletion: Ask us to erase your information (with exceptions)
Opt-out: Prevent sale or sharing of data for targeted advertising

To exercise your rights, email us at support@boopspets.com with subject line: “Privacy Request.”

9. Your Choices

Email Marketing: Unsubscribe via footer link or contact us
SMS: Text STOP to cancel
Cookies: Manage preferences through browser or GPC (Global Privacy Control)

We will not discriminate against you for exercising your privacy rights.

10. Children’s Privacy

Our services are not directed to children under 13, and we do not knowingly collect data from minors. If we learn that personal data has been collected from a child under 13 without parental consent, we will delete it promptly.

11. Security

We implement industry-standard physical, technical, and administrative safeguards to protect your data. No system is 100% secure. You are responsible for safeguarding your login credentials.

12. External Links

Our site may contain links to third-party websites. We are not responsible for the privacy practices of these sites.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a new revision date. Significant changes will be communicated by email or banner.

14. Contact Us

For any questions or to exercise your rights:

Boops Pets, LLC

108 Lakeland Ave

Dover, Delaware 19901

Email: support@boopspets.com